“An epidemic of confident women.”
That’s what Kara Marie Trombetta calls it.
Like Kara Marie, I’m on a mission to build a world full of confident women: women who can see through the lies we’re told by media (both mainstream and social media) that we’re somehow “lesser women” if we’re not perfect. You know what? None of the images that are thrown at us through advertising and other people’s “highlight reels” that we see on social media are actually true. You know that, right? Those perfectly tanned legs propping up the laptop on the ever-so effortlessly crumpled bed linen? The tan is from a bottle, the linen was sent on loan to the ‘influencer’ for a bit of free advertising and just out of shot is an over-tired toddler tearing a box of tissues into a thousand little pieces and pretending it’s snow.
OK, so that might not be exactly what’s going on behind the scenes, but you get my point.
You know the saddest thing? The lies we tell ourselves: That we would be happy if we were just thinner/more tanned/younger/fitter/better dressed/more muscular… The list is almost endless. None of that is true, either. What is true is that you are perfectly fine just the way you are, and that you deserve to know that from the deepest cells within your body. I want you to come in for a shoot with me, and experience for yourself what it’s like to have all the same styling and fussing that goes into making a cover shoot for a magazine, to have someone tell you exactly what to do in front of the camera to create the perfect image, and then to see the resulting images that show just how incredible you are, right now, just as you are. The confidence that comes from an experience like this is simply amazing.
And you know what else? Confident women then go about their lives building up the confidence of those around them: their daughters, their friends, their bosses, their employees… eventually creating an epidemic of the right kind.